As one of the leading ad technology providers in the industry, we are committed to sharing what we have found. Bannerflow announced, and recently released its latest report on current advertising trends at iGaming.
To understand what drives the industry, it is necessary to constantly identify and analyze current trends in iGaming advertising. First of all, it is necessary to realize that for the period from 2020 to 2021 everything is changing at a rapid pace, and this is strictly influenced by external factors and changing customer habits.
Already, evidence suggests that online gambling is likely to grow from $ 59 billion in 2020 (up 57 percent) to an incredible $ 92.9 billion in less than two years in 2023, and this figure could double over the next five-year plan by 2026. And all this is due to the fierce competition for players and new customers in the iGaming industry.
Bannerflow report, which they are preparing, provides unique and valuable information about advertising in the iGaming industry, and all interested companies and brands as a result of familiarization could participate in future growth.