Racecourse Media Group and HBA Media unite to maximise international media rights for British and Irish Horseracing

Racecourse Media Group (RMG), responsible for a range of racecourses’ media rights businesses, is delighted to be collaborating with HBA Media, the pre-eminent horseracing media rights agency, to market and distribute British and Irish horseracing to an international audience, as part of a three-year representation agreement.

The new arrangement means HBA Media, working closely with RMG, will globally showcase RMG’s British and Irish portfolio, including feature events such as the Randox Grand National Festival, the Cazoo Derby Festival, the Qatar “Glorious Goodwood” Festival, the Welcome to Yorkshire Ebor Festival, Longines Irish Champions Weekend and QIPCO British Champions Day. The international showpiece events – the Dubai World Cup Carnival and the Bahrain International Trophy – are also among the portfolio.

The deal complements HBA Media’s existing commercial agreements with Ascot Racecourse that incorporates the Royal Meeting as well as all their Flat and National Hunt racing, plus the very best overseas contests, such as the Lexus Melbourne Cup, the Breeders’ Cup, the Pegasus World Cup and the richest race in the world – the Saudi Cup, which has been granted valuable Group 1 status.

This new portfolio of top-class events forms an unrivalled year-long international racing calendar and a one-stop shop for broadcasters looking for premium horseracing.



Henry Birtles, Chief Executive of HBA Media, said: “Our new alliance with RMG as distribution partner for their premier British, Irish, Dubai and Bahrain racing further bolsters HBA Media’s ability to package the very best events from around the world under one umbrella, to the benefit of all federations we are fortunate to work with and represent. Through this aggregation of global rights, we can look forward to leveraging the unique nature of each individual event, driving a higher commercial outcome for the collective. Our broadcast clients have been eager for one consistent package of racing that covers 12 months of the year. We are delighted to be teaming up with the highly respected RMG and believe that this collaboration not only adds further weight to our offering, but it completes the circle.”

Martin Stevenson, Chief Executive of Racecourse Media Group, added: “HBA Media has consistently delivered significant value from international media rights over a 15-year period and we are delighted that, through the combined packaging of both our content sets, British and Irish racing can reach a greater global audience. The broadcast landscape remains a competitive market and, for horseracing to thrive, the need for a month-to-month compelling sporting calendar is now stronger than ever and something that this collaboration can effectively deliver.”

"Racecourse Media Group (RMG) coloborating with HBA Media to distribute British and Irish horseracing to an international audience"
Racecourse Media Group deal HBA Media | GameBarron
Racecourse Media Group deal HBA Media | GameBarron

Best Casino Bonuses!


Posted:


Other gambling news

Find out recent online casino news

Wanna see more online casino news?

Online slot reviews

Popular casino slot games with opinions

Fire in the Hole slot review at GameBarron.com

Fire in the Hole slots review

Fire in the Hole the brand new game from Nolimit City is a cascade video slot with 6 reels and up to 6 rows, with 46,656x wins and 96,0% RTP

Old Fellow slot by Stakelogic review | GameBarron.com

Old Fellow slot review

Old Fellow slot game review: main bonus features, free spins, game play video and graphics from Hurricane Games in coloboration with Stakelogic.

Check for recent slot games reviews

Check more online gambling news at GameBarron.com

  1. Real money gambling  ❯
  2. Casino news  ❯
  3. Racecourse Media Group and HBA Media unite to maximise international media rights for British and Irish Horseracing 
Check for Casino Deals now!